Pilfer is human curated media search. Save and share images, videos, sounds, tweets, fonts and colours all from a single elegant interface.

Pilfer solves two interrelated problems, firstly that media search is hyper-fragmented and secondly that there is an extremely high shit to quality ratio. It is a pivot from MoodShare based on learnings and customer feedback, as well as adopting the lean startup framework.

Pilfer is my second digital product, and quite frankly the product that should’ve been built back in 2009. In other words, a solution to a focussed problem with a huge Total Addressable Market.

Pilfer is launching Q2 2012.