Off the back of my work with Fallon on the Sony Global re-pitch, I was asked to help pitch for the Nationwide account at 18 Feet and Rising. And this time we won :)

After creating the most memorable ads of the noughties, Fallon London was asked to re-pitch for the global Sony account. With enough traditional creatives in-house to sink a ship, I was asked to help diversify their offering by conceiving digital platform ideas across every facet of the Sony Corporation.

This was an amazing brief and an extremely rewarding month of hard work. Unfortunately Fallon wasn’t successful, which means that all those ideas have now been locked away (temporarily) in my golden refrigerator…